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Category: Localization
The popularity of games in today’s era is not an accident; it stems from an extensive understanding of gaming culture and player behavior. Gaming culture...
Speequal Games
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January 27, 2026
In 2026, it will be more evident which game publishers genuinely understand the Southeast Asian gaming market and which are merely following the trend of...
Speequal Games
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January 13, 2026
The gaming industry in 2026 is entering a new era. Technology is no longer the sole determining factor in a game’s success or failure. What...
Speequal Games
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January 12, 2026
Many gaming studios are now completely invested in frequent updates, roadmaps, and fast technology deployment. As a result, these games operate as live services rather...
Speequal Games
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January 7, 2026
As studios expand into new markets, mobile game localization quickly becomes the foundation of a game’s success. Each new market brings unique players, languages, cultural...
Speequal Games
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December 31, 2025
Although the mobile gaming industry has expanded to a truly global scale, long-term success can no longer be achieved solely through worldwide reach. Nowadays, making...
Speequal Games
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December 30, 2025
Along with the rapid expansion of mobile games worldwide, regions such as Southeast Asia (SEA), Latin America (LATAM), and the Middle East and North Africa...
Speequal Games
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December 29, 2025
Millions of games are competing for players’ attention in the current mobile game market. Developers no longer experience the same rapid growth from releasing English-only...
Speequal Games
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December 26, 2025
With live-service games, cross-platform play, and local in-game events influencing player expectations globally, mobile gaming will continue to develop beyond 2025. While seamless cross-platform connectivity...
Speequal Games
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December 24, 2025
The gaming community has emerged as one of the most significant forces affecting game localization in today’s industry. Developers and professional localizers made the final...